Professor Raed Salah Abdelqader Al Gharabat
Doha, Qatar: Professor Raed Salah Abdelqader Al Gharabat, a distinguished scholar and Professor of Marketing at Qatar University’s College of Business and Economics, has been honoured with the renowned Abdul Hameed Shoman Award for Arab Researchers.
The esteemed award, with a revered 40-year legacy, recognises Prof. Al Gharabat’s exceptional contributions to Economics and Administration Sciences, particularly in the realm of digital marketing, in “The Impact of Digital Marketing in the Business Management World for the Year 2022.”
His groundbreaking research has not only garnered international acclaim but has also significantly impacted businesses worldwide by addressing real-world challenges and enhancing consumer experiences. It significantly contributes to solving business institutions’ problems, enabling them to grow, prosper, and improve their competitive advantage at the local and regional levels.
Recently, Prof Dr. Al-Gharabat has been ranked among the top 2% of researchers worldwide, and his research has been cited over 3,200 times on Google Scholar, demonstrating the soundness and quality of his scientific work.
The Abdul Hameed Shoman Arab Researchers’ Award holds a profound reputation within Arab academic circles and stands out among scientific honours in the Arab world. The award, initiated in 1982 by the Abdul Hameed Shoman Foundation, the cultural and social responsibility arm of the Arab Bank, has been instrumental in fostering scientific research and practical solutions that benefit society.
Acknowledged as the first Arab award to celebrate scientific research, it honors the remarkable contributions of Arab researchers, inspiring a generation of experts and specialists across various scientific fields. With its dedication to supporting limited resources and capabilities in institutions, universities, and individual researchers, the award serves as a beacon of objectivity and respect among the academic community.
The research topics that garnered Prof Al Gharabat the prestigious award include: Research on Virtual Reality: This study on 3D virtual models and their Impact on consumer behaviour within the Online Retailer Context emphasises the significance of integrating 3D models to enhance consumers’ virtual experiences, creating a stronger bond between consumers and online retailers; Research on Social Media and Customer Engagement: Through investigations into Customer Brand Engagement, Online Community Engagement, and Co-creation, Prof. Al Gharabat’s research has demonstrated the indispensable role of social media in fostering long-term relationships with customers and driving brand loyalty and engagement.
