Doha: Ooredoo Qatar, in its pursuit of maximum consumer satisfaction, will be rewarding the loyalty of prepaid Hala customers using the new Win with Hala programme.
In an innovative new measure, when customers recharge their Hala line, they will immediately start receiving reward points. As points accumulate over time, so too will benefits, including frequent entry into regular raffle-style draws. Prizes will include smartphones, televisions, Nojoom points, and ultimately gold vouchers worth up to QR200,000
Every customer will receive a specific points total based on their Hala recharge. While every QR1 spent on a physical channel recharge, such as a scratchcard, is worth 10 points, digital recharges are worth twice that – 20 points for every QR1 spent.
Over time, the points earned will allow the customers to attain a particular level, ranging from Red (200 points) to Platinum level (2,000 points). With each new level achieved, customers will become eligible for a wide range of gifts, starting immediately with telecom and non-telecom benefits, followed by tickets for the raffle draw allocated by the level.
Thus, a Platinum-level Hala customer with 2,000 points would be allocated ten tickets to use in a series of weekly and monthly draws.
Sabah Rabiah Al Kuwari, Director PR at Ooredoo, said: “Win with Hala shows Ooredoo giving something back to our loyal prepaid customers. Seeded within the new programme itself is an environmentally friendly incentive to shift from paper-based to digital recharging in line with our ESG obligations.”
“While the main objective of the campaign is to enhance customer delight, with a particular focus on using digital channels, we also aim to increase customer engagement by using an exciting and rewarding campaign open to all Hala customers,” he added.
The Win with Hala programme is now live.
