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Business / Qatar Business

‘Investment and business opportunity emerges in Qatar’

Published: 12 Feb 2023 - 08:34 am | Last Updated: 12 Feb 2023 - 01:36 pm
Jassim Al Emadi, Vice Chairman of Al Emadi Enterprises. PIC: Salim Matramkot/The Peninsula

Jassim Al Emadi, Vice Chairman of Al Emadi Enterprises. PIC: Salim Matramkot/The Peninsula

Joel Johnson | The Peninsula

Qatar has witnessed numerous investments and business opportunities in the market over the years by hosting epoch-making events including FIFA World Cup 2022 and Asian Games 2006. Worldwide entrepreneurs and investors have entered the GCC market due to the trade opportunities and high demand in the real estate sector.

In an exclusive interview with The Peninsula, Jassim Al Emadi, Vice Chairman of Al Emadi Enterprises said: “We believe there is still a lot of opportunity here in Qatar. We believe there is still a lot of development going on. it’s a fresh market.” 

Al Emadi highlighted that the successful market of soaring investments in the country makes it fruitful and strengthens its economy. 

He said that “ If you want to invest in terms of real estate or any type of business and if you get it right, it’s a very fruitful market.”

Al Emadi Entreprises, which officially began its operation in 1998 has been focusing on Qatar’s market to enhance the country’s economy by playing a key role in the commercial and residential realms.

He mentioned that “Al Emadi enterprises team has been evolving since then and has developed into much larger in terms of operations so we expanded it into mall management in terms of Alhazm.”

Last year, the firm contributed a remarkable impact on the global sporting event including operating for fan villages. 

“This project has been an extreme success in terms of commercials and also in terms of learning new experiences about 50 different nationalities at that time especially that it’s going to be once in a lifetime experience,” he said. 

Al Emadi noted that the “Government here had a very smart, strategy for the World Cup” adding that it benefited huge developments in the country to keep the momentum going post-FIFA 2022.

This year the organisation is carrying out various projects to enable the economy of the country to revitalise as he says that “2023 is a very important year for all small-medium enterprises in Qatar with a market. Now with the Qatar Vision 2030, we see that the government is very smart and strategic with the projects and to keep the market alive which is a very strategic decision that has been.”

The tourism industry has widely opened its doors in Qatar for prospective opportunities.  

As Qatar is a foremost tourism market in the Arab region, Al Emadi said that “If we talk in terms of tourism in perspective, each country has its own strategy and its own target tourism market. To be honest, the target tourism market for Qatar is a bit different than the other neighboring countries.”

He also lauded the decision taken by H E Akbar Al Baker on targeting ‘family tourism’ which is a wise strategy to improve the significance of the tourism industry.  

He said that this also is very good news for the Qatar market in terms of tourism in the region and the regime has taken an excellent decision on the family-oriented tourism, which respects Qatar’s culture and religion at the same. 

“We can see that Qatar is hosting a lot of very big exhibitions. We can see the Geneva international motor show being held this year in Qatar. This is one of the major automotive events and exhibitions which is usually always held in Geneva and for the first time it’s in Qatar and we can see a lot of similar circumstances,” he added.