Fahad Abdullah Al Hajri (second left), Director of Events and Marketing at QNCC; Ammar Anabtawi (centre), CEO, Final Vision Qatar; and other officials (from left) Dr Hamad Al Fayyad, Heider Mohammed, and Saud Abdullah Al Dulaimi, at a press conference. Pi
To raise awareness among the community at various levels, Ministry of Culture and Sports yesterday announced Second Awareness and Supported Elements Exhibition, which would be held from February 20 to 23 next year at Qatar National Convention Centre (QNCC).
The event will provide a platform for governmental, semi governmental and private sectors and youth initiatives to interact with community members to raise social, cultural, religious, security, economic, health and environment related awareness. The exhibition, a four-day event entitled “Awareness for Qatar” and “Awareness improves Life” will be organized by Final Vision Event Management in partnership with QNCC.
“The exhibition aims to attract the largest number of awareness-raising entities in the country in all its categories and sectors to meet under one roof to present their programmes and awareness campaigns directly to the public,” said Heider Mohammed, Final Vision Chairman in a press conference at QNCC yesterday.
He said that results of the previous awareness campaigns and programmes presented by some governmental bodies will be revealed at the exhibition to evaluate these initiatives. The exhibition will witness the launch of Awareness Prize for the first time in Qatar, which will evaluate a number of campaigns and awareness programs for three sectors - government, private and youth initiatives.
Speaking to The Peninsula on the sidelines of the press conference, Ammar Anabtawi, CEO, Final Vision Qatar said that within the exhibition workshops and sessions will be held on daily basis during four day of the event. “We will give chance to all exhibitors and participants to present their awareness programmes,” he added. He said that the exhibition is expecting more than 100 participants from all sectors.
“We are targeting everybody not any particular audience; we are targeting all community therefore we are having massive media campaign,” he said. “As soon as the exhibitors confirmed their participation, we sat with them in a meeting getting full information about their targeted audience so we will focus to bring them to the exhibition.”
He said: “For example, we have some programmes with the Ministry of Education and Higher Education targeting students and parents. So we are preparing to provide daily shuttle buses from school to the exhibition and we will be sending invitation to parents.” Registration for exhibitors and visitors are open online. “Entities can register and book spaces online or they can contact directly we have our sales team that will approach them immediately once they receive the call.”
There are fees for participation and the exhibitors will have to book spaces. “We are selling spaces at per square meter. We will be charging about $400 per sqm for four days,” he said. Saud Al Dulaimi, Head of Public Relations and communication Department at Ministry of Culture and Sports said that the Ministry’s support for this exhibition comes within the framework of the directives of H E Salah bin Ghanem Al Ali, Minister of Culture and Sports, to support and sponsor outstanding National events.
Al Dulaimi said that the opportunity will be open to various youth initiatives to present their initiatives through the exhibition.
Abdul Aziz Al Emadi, CEO of Qatar National Convention Center, said that QNCC announced its partnership with Final Vision to organise the event in its second edition in order to play an important role in organising important national events and not only as a hosting venue for events.
