The Qatar Automobile Company (QAC), a subsidiary of Nasser Bin Khaled Group (NBK), launched Mitsubishi Lancer Fortis saloon cars in Doha yesterday. Katsuya Onoda (third left), President, Mitsubishi Motors; Middle East and Africa FZE; Hussein Al Siddiqi (fourth left), Deputy CEO, NBK; and Ihah El Feky (second right), General Manager, QAC seen at the launch. Salim Matramkot
Doha: Qatar Automobiles Company (QAC), the exclusive dealer of Mitsubishi Motors Corporation in Qatar and a subsidiary of Nasser Bin Khaled Group, announced the launch of its all new Lancer Fortis, the newest version of the iconic Lancer model, here.
“QAC has emerged as a leading player in the Qatari automotive market as a result of being able to offer customers the functionality and comfort they desire in a vehicle while still making it attainable,” explained Ihab El Feky, General Manager, QAC.
The new Lancer Fortis with its assertive and elegant exterior features a gaping grille and sleek headlamp design. A rear bumper with a serious character, equipped with handsomely designed rear combination lamps with a maximum night-time visibility.
A modern and practical interior with vibrant colors, gives the new sedan a fresh and cozy feeling. A fine shaped central panel houses most frequently used controls for comfortable operability to let the driver focus his attention on driving. The dashboard is composed of clean lines with a powerfully shaped cross section and the instrumentation layout is clearly zoned by function, with the Centre Information Display that shows vehicle operating status information at the top, the audio control panel below and the climate control panel at the bottom.
Apart from its unique design, the Lancer Fortis is powered by a MIVEC 1.8-litre petrol engine. The all new Lancer Fortis INVECS-III (Intelligent & Innovative Vehicle Electronic Control System) CVT (Continuously Variable Transmission) transmission system achieves low fuel consumption and a smooth ride.
The Peninsula
