Doha: beIN SPORTS, the flagship sports channel from beIN MEDIA GROUP (“beIN”) and Official Broadcaster of the FIFA World Cup Qatar 2022M for all 24 countries in Middle East and North Africa (MENA) and France, have partnered with Snap Inc. to bring the best of their football coverage to Snapchat.
The Discover partnership will see beIN SPORTS launch dedicated football highlights shows covering all the best moments from the ongoing football season and the FIFA World Cup Qatar 2022.
The agreement was signed today at beIN’s MENA headquarters in Doha by Mohammad Al-Subaie, CEO of beIN MENA, and Hussein Freijeh, Snap Inc.’s General Manager – MENA.
During the ongoing European football season, Snapchatters across the region will be able to watch beIN SPORTS coverage of top tier football leagues, including the UEFA Champions League, English Premier League, Bundesliga and Ligue 1 through a dedicated weekly football highlights show.
They will also have access to a “Weekly Off-Season” show outside the European football season, featuring general sports and sports news content. The content offering will be further ramped up during the FIFA World Cup Qatar 2022 through a dedicated show covering all match highlights, moments, and every single goal on Discover.
