Doha: Ooredoo continues to enhance data market leadership across its global footprint, with Ooredoo Maldives operation receiving an Internet service provider licence from Communication Authority of the Maldives (CAM) earlier this month.
With it, Ooredoo Maldives will be able to offer new fixed line services, including business and home Internet, Ooredoo Fibre and Ooredoo Cloud.
The company received the licence after a competitive bidding process, which saw it come out ahead of national and international competition.
Across its footprint, Ooredoo is enhancing data services and investing in infrastructure to support customers’ digital lifestyles and the development of knowledge-based economies.
In the Maldives, Ooredoo has established a strong presence in the mobile broadband sector, holding the data leadership position for mobile services and being the first to introduce new technologies to the country, including 2G Edge, 3G, 3G+ and 4G. It was also the first to launch a self-service mobile application, revolutionising the country’s services and driving the market to reach international standards.
With the introduction of fixed Internet, Ooredoo Maldives aims to secure a leadership position across communication services. In particular, it will look to expand services for business community.
Dr Nasser Marafih, Group CEO, Ooredoo, said: “Across our footprint, Ooredoo continues to enhance communication services for our customers. The licence will enable us to bring positive changes to the quality and affordability of the Internet for the people of the Maldives.
“We believe in enabling as many people as possible to use our life-enhancing services, and bringing fixed Internet features such as fibre, cloud-based services and business solutions will support the growth of the Maldivian economy and benefit consumers.”
The licence was received at the same time as Ooredoo Maldives celebrates 10 years of operations in the country.
To mark the anniversary, and in gratitude of support received from customers, Ooredoo launched a campaign ‘Thank You Maldives’ to provides customers with benefits.
Ooredoo Maldives was the first company in Asia to adopt the new global brand of the Ooredoo group and saw a 52 percent increase in revenue for the first half of 2015 and a substantial increase in net profit.
Supporting the need for innovation, Ooredoo Maldives has deployed ‘Easy Macro’, a small light-weight macro base station that supports high capacity mobile Internet needs and enhances customer experience in densely populated areas.
The compact device can be placed at ground level, which improves indoor coverage for data and voice services across 3G+ and 4G LTE networks. Easy Macro is environmentally-friendly with a carbon footprint of zero, and helps improve user experience during high peak hours and locations.
In addition to focusing on efforts to enhance customer experience with a revamped portfolio of services, Ooredoo has continued to build upon its tradition of supporting community initiatives in the Maldives.
Ooredoo has CSR partnerships to add value in the country, including its support of Child Helpline in Maldives.
To help needy children, Ooredoo Maldives supports a toll-free number through which children can reach out to Child Helpline. No charges are incurred by the organisation managing the helpline for toll-free calls, thanks to Ooredoo’s support.
Responding to the Male water crisis in 2014, which left countless people without fresh water after a fire broke out at the water and sewage company, Ooredoo Maldives provided a free real-time vehicle tracking service users could access to find their nearest supply of fresh water.
The Peninsula
