Qatar Media Corporation (QMC) has planned to launch TV Channel 37 in English equipped with 4K technique by third quarter of next year.
“The authority concerned has decided to launch a TV channel in English targeting the expatriates in Qatar,” said Director of TV Channel 37, Ali Tawar Al Kuwari.
Speaking in a Qatar TV programme, he said that the work is in full swing to launch TV Channel 37 by third quarter of 2022 but there is an emergency plan to launch it earlier if needed.
“Since Qatar attached great importance to its past and legacy in all things and TV Channel 37 is part of it which aims at reviving an important cultural legacy.”
However, he said, the content of the new channel will be totally different from those which aired in the past.
“It will be a satellite TV channel focusing on OTT and Internet techniques to reach the viewers in easy and short way. There will be eight studios for TV Channel 37 equipped with 4K technique,” said Al Kuwari.
He said that following the directive of Chief Executive Officer of Qatar Media Corporation H E Sheikh Abdulrahman bin Hamad Al Thani who directed us to start from where others end, the investment has been made on mobilising human resources and 4K equipment for the TV channel.
“We succeeded in providing a big portion of the equipment for 4K technique and the remaining will reach soon.”
Speaking about the programmes, he said: “TV Channel 37 will air miscellaneous programmes targeting the entire family – political programme ‘face to face’, economic programme, etc, inspired by new ideas.”
He said that the TV channel partnered with many entities such as Northwestern University and Qatar University which provided innovative ideas.
“There is a very close partnership with Ministry of Municipality and Environment. We have a dedicated unit for making documentaries on environment of Qatar,” said Al Kuwari.
He said so far, TV Channel 37 has eight presenters and this number will be increased gradually by adding Qatari and expatriates for diversification which will reflect international image of the channel.